Digital Dealer 22 Tampa, FL

Dirty Data “A 3 Trillion Dollar Epidemic,” What It’s Costing Your Dealership, and How to Fix It – Transform Your Useless CRM Data Into Profitable Incremental Sales! Primary Learning Objectives: ● Understand how dirty CRM data happens, how to slow it down, reduce lead losses, and ultimately stop it all together. You’ll learn the true [...]

January 12th, 2017|Categories: Articles, CRM, Data, Strategy|Tags: , , |

Happy Holidays from ePush!

Happy Holidays From Your Dedicated Team at ePush! As this year winds to a close, we’d like to take the time to wish you, our valuable clients, a happy holidays. Year in and year out we are both amazed and grateful for our continued growth as a business, and ePush! wouldn’t be where it is [...]

December 19th, 2016|Categories: Articles|Tags: |

Data Mining: The Hero Your CRM Didn’t Know It Needed

CRM data mining can have a major impact on your business. You can more accurately track your customers, determine their specific wants and needs, and cater to them. This gives you an advantage over the competition and can increase foot traffic in your physical store. For a brief overview of CRM data mining, check out [...]

December 19th, 2016|Categories: Articles, CRM|Tags: , |

3 Reasons CRM Data Mining is Essential to Your Business

We’d like to tell you a story about a hero. Once upon a time, every business owner could remember all their customer’s name and what they liked to buy. Everything was smooth sailing for the customer service experience until one day, the market changed. Customers began shopping online instead of in stores, CRMs were overloaded [...]

December 12th, 2016|Categories: Articles, CRM|Tags: , , |

How To Create the Ultimate Conquest Marketing Strategy

Are you seeking new digital traffic on your website, and more foot traffic in your physical store? You’re looking for a successful conquest marketing strategy. The whole point of conquest marketing is to help you take command of your digital space. This type of marketing is data-driven, effective, and will help you see the results [...]

December 5th, 2016|Categories: Articles, Customers|Tags: , , |

3 Essentials of Automotive Advertising for 2017

Here, we explore the concept of Evidence Based Advertising and why it’s essential when dealers and agencies are planning advertising in 2017. Choosing Advertising In 2017 As automotive advertisers, we all have our preferences and partialities, and so our preconceived leanings often influence our decisions – for better or worse. However, preconceptions should never play [...]

November 23rd, 2016|Categories: Articles, Automotive Advertising|Tags: |

Automotive Finance in Cross Hairs of Extreme Millennial Makeover

Do you know anybody that would look back on their first car purchase and say “Ahh, I miss the good old days of buying and financing a car?” Pause… didn’t think so. Even Baby Boomers and Gen Xers recall their first car financing deal with groans more normally associated with root canals.  Millennials in particular, [...]

November 8th, 2016|Categories: Articles, Contributors|Tags: |

Facts About Bots and Email Security

For a concerned advertiser, today's email marketing environment may resemble the Wild West more than advertising's fastest growing medium. With every step forward, a new pitfall appears with terminology that makes you shudder: Spam, malware, bots, zombies, ghosts, Trojan horses, viruses, ransom-ware. It makes you wonder what happened to the good old days when a [...]

November 8th, 2016|Categories: Articles, Automotive Email Marketing, Digital Marketing|

Top Automotive Marketer

Prize One prize winner will receive $1,000 Complete the quiz by deadline with a score of 60% or greater to enter the drawing. OFFICIAL RULES PLEASE REVIEW THESE OFFICIAL RULES BEFORE TAKING THE QUIZ. NO PAYMENT OR PURCHASE NECESSARY TO ENTER OR WIN. A PAYMENT OR PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING. VOID WHERE [...]

October 7th, 2016|Categories: Articles|

What Used-Car Dealers Need to Know About CRM

by Zach Klempf, Selly Automotive Today’s car-buying marketplace demands nothing less than a connected, personalized customer experience. Consumers want dealerships to know who they are and what their interests are, and to anticipate the types of cars and services they need. They want to reach their salesperson whenever it’s convenient for them, whether by voice, [...]

September 27th, 2016|Categories: Articles, Contributors, CRM|Tags: |